Actionable hacks to generate leads through B2B Content Marketing
Finding it difficult to create content? Don’t have enough readers/viewers? Trying to identify more channels to promote your content? If your answer is yes to any of the above questions, then this is for you. In this presentation, Nivas will provide you with techniques on how to create content when you are a non-content person, promote it in new channels beyond social media, getting influencers to partner with your brand, and why it is important to build your own audience.
What People Will Learn:
- How to generate content as a non-content person
- How to make more people read your content beyond just social media
- How to get influencers to partner with your brand
- Using webinars to build trust for your brand
- Importance of building your own audience
About the speaker:
Nivas Ravichandran is associated with Freshworks as the Product Marketer for their CRM Software Freshsales. Freshworks Inc. is a B2B SaaS Company with over 100K+ customers around the world including Honda, Bridgestone, Hugo Boss, University of Pennsylvania, Toshiba and Cisco. Freshworks Inc. is backed by Accel, Tiger Global Management, CapitalG, and Sequoia Capital India. At Freshworks, Nivas is responsible for organic growth through Webinars, Email marketing, Social, and Community Initiatives. He is also a guest writer for TechinAsia, Inc42, and Hackernoon. He is also a volunteer with IEEE and leads the Young Professionals community for Asia Pacific.
LinkedIn: https://www.linkedin.com/in/nivasravichandran/
#### Event Registration Instructions ####
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This event is for free and open to public. Limited to 50 place. If you want to join this event, please register at the Dojo Front Desk or send us an email to rsvp@dojobali.org
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